Many WordPress users struggle when it comes to connecting Google Analytics to their WordPress site and they miss out on collecting data about their users. Fortunately, there are several methods available for adding Google Analytics to WordPress. Some examples of specific information you might find in your Google Analytics reports include:. This can help you improve your site in many ways.
An introduction to Google Analytics
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When it comes to optimizing and properly marketing a website, few things are as valuable as knowing your audience and how they interact with your content. This information can inform nearly every business decision you make. Many users struggle to integrate Google Analytics with WordPress, but thanks to plugins, it can actually be a simple task. It then uses that code to log details about each visitor to your site, including:. You can also segment this data for even finer detail.
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Adding Google Analytics to a WordPress. Table of Contents. Google Analytics includes advanced features to complement WordPress. Funnel reports help you track the path visitors take through your site, and goal conversion lets you measure how visitors complete specific tasks such as reaching a product page or contact form. Sign in or Sign up to get started. If you already used Google Analytics with other sites before, you can create a new account in your existing Google account. Click Admin in your Google Analytics account and click Create Account to create a new analytics profile.