We often hear the phrase Image Optimization in the context of site building and maintenance, but what exactly does it mean? My quest was to find the best image optimizer in WordPress, and I tried and tested three major free plugins:. I chose these three because they are the most well known plugins focused purely on optimization and nothing else, as opposed to other plugins, that optimize the whole site, and image optimization is only part of their functionality. In order to test the plugins, I downloaded images from three sites: Pixabay , Freepik , and Unsplash. I downloaded images in 2 sizes: a smaller image with a width of pixels, and a larger image with a width of pixels. Therefore, I used Paint. It does, however, have the drawback of optimizing only images a month , that number including the various sizes that WordPress creates out of the original image. Another drawback is the need to open an account on TinPNG. It is free, but the process itself is disrupting, so you have to take that time into account when installing the plugin.
Why You Should Optimize Images for WordPress
Are you frustrated by a slow website? But most importantly, make your visitors happier so they keep coming back for more. EWWW IO is the only plugin that lets you optimize images using tools on your own server jpegtran, optipng, pngout, pngquant, gifsicle, cwebp. If you feel the need for more speed, get more compression and offload the CPU-intensive process of optimization to our specialized servers. With Easy IO, images are automatically compressed, scaled to fit the page and device size, lazy loaded, and converted to the next-gen WebP format.
6 Best Image Optimization Tools For WordPress
By now, you probably know the importance of website loading times and page speed. The internet has been abuzz with news about how loading times impact your bottom line and Google has been pretty clear about favoring fast loading websites and blogs. While there are many ways to optimize the speed of your website, one of the first places you should look to make improvements are the images you use. Images play a crucial role on every website. They help you showcase your brand, add a touch of personality, and help you tell the story behind your business or every blog post you write. Unfortunately, images also tend to be one of the biggest culprits when it comes to page load times. When you install and activate EWWW Image Optimizer , it will automatically optimize any images that you upload to your website. The plugin can also convert images to the best format if you decide to enable this option in the plugin settings. One of the benefits of EWWW Image Optimizer is that it allows you to optimize images using their specialized servers to provide both lossy and lossless compression.
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